The Story Behind Kotea
, by Anonymous, 4 min reading time
Why Did We Create This Tea?
Kotea began with a small but real discomfort. All around us—and across the world—we saw people struggling with digestive issues and discomfort. And we realized: when digestion is off, everything else feels off, too. This can lead to skin troubles and other subtle, lingering issues. We learned firsthand, and through those close to us, that when the foundation of health breaks down, energy fades and daily life just doesn’t feel the same.Many tried to find help through modern medicine or health supplements. But it wasn’t always easy to find that deep sense of comfort in their own bodies— especially in a way that lasts. Even those who changed their routines for faster results often found themselves back where they started, or felt their overall balance disrupted.So we asked ourselves: Where does true, lasting wellness really begin?
Our Answer: The Wisdom of Korean Tradition
Korea has a long heritage of wholesome natural ingredients. In particular, fermentation has been a part of our food culture for over 2,000 years— a uniquely Korean approach to health and balance. Drawing inspiration from this rich tradition, we set out to create a tea that brings together the wisdom of fermentation and the power of natural ingredients.We dreamed of a tea that seeps slowly and deeply into the body, and can be enjoyed by anyone as a gentle, everyday ritual. That’s the Kotea we envisioned.
Many Trials to Create a Tea That’s Both Delicious and Effective
Focusing on “natural” often means sacrificing taste— and we knew most people love a gentle sweetness and a flavor that’s genuinely enjoyable. So we experimented, again and again, to find a blend that brings out a natural, smooth sweetness in tea.By carefully balancing ingredients rich in fructooligosaccharides— and adding sweet potato—we achieved a soft, mellow taste that feels natural, not artificial.We even recruited testers in the U.S. to gather real feedback. Our tea was well received by people with all kinds of taste preferences, and some users shared vivid feedback that it genuinely helped with their digestion.
For a Daily Wellness Routine
At Kotea, we believe health doesn’t need to be complicated or dramatic. What matters most is having a small, natural ritual that gently supports your body and mind over time.That’s why we chose tea—a familiar, comforting form for everyone. And to make it truly easy to enjoy anytime, anywhere, we created the “Tea Tape” format after countless trials. It’s lightweight and portable, so you can enjoy it wherever you are— perfect for busy, modern lifestyles.
What Makes Kotea Different
- A Gentle Blend Anyone Can Enjoy Kotea teas are based on fermented ingredients, but the flavor is soft and approachable. Sweet potato and other natural sources of fructooligosaccharides create a gentle, natural sweetness anyone can love.
- Proud of Our Ingredients, and a Deep Brew Each serving contains a full 3 grams of quality ingredients, which infuse easily even in lukewarm water. You can enjoy a nourishing cup of tea—anytime, anywhere.
- Stylish, Practical Tea Tape Our Tea Tape is designed for modern life: sturdy enough so the weight of 3 grams won’t sink the bag, and stylish enough to enjoy wherever you go. Every detail reflects Kotea’s thoughtful touch.
And in the end, our conclusion was simple: To insist on pure, natural ingredients— not complicated processing or artificial additives. We believe true wellness starts at the root, and that’s the spirit behind every Kotea product.
Kotea is building a new wellness tea culture by blending Korea’s healthy traditions with the realities of modern life.Rather than chasing quick fixes or instant results, we’re dedicated to helping you find a gentle routine you can sustain for years to come. Kotea will always pursue genuine wellness, every day.